Currently being built - Launching in November 2025

Your intelligent endurance coaching & training software.

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Become a product tester

Become a product tester

How Coaches benefit from augo

Scale your Business without Compromising Quality

augo

2025

Check Out

Features

How Coaches benefit from augo

Scale your Business without Compromising Quality

augo

2025

Check Out

Features

How Coaches benefit from augo

Scale your Business without Compromising Quality

augo

2025

Check Out

Features

How Athletes benefit from augo

Maximize your potential with training insights

augo

2025

Check Out

Features

How Athletes benefit from augo

Maximize your potential with training insights

augo

2025

Check Out

Features

How Athletes benefit from augo

Maximize your potential with training insights

augo

2025

Check Out

Features

Why use augo?

Without augo

Scattered tools & data

juggling multiple apps just to see the full picture

Data overflow with limited insights

raw numbers overload you with no clear takeaways

Manual task triage

you’re always deciding “What do I do next?”

Lost session feedback

athlete comments buried in the calendar or Whatsapp

Clunky interface

outdated workflows slow you down

Numbers-only coaching

chasing arbitrary "fitness" scores

With augo

All-in-one platform

every workout, metric & message in one place

Smart, actionable insights

instantly surface trends, flags & coaching opportunities

Auto-prioritized work

know which athlete to prioritize at what time

Insightful feedback capture

turning coach & athlete notes into analyzable metrics

Intuitive, modern user experience

a tool users love to use

Human-centered coaching

athlete feel & well-being data is as important as

performance metrics

Who we are

Stands for “augmented” - the technology that amplifies coaching,
simplifies complexity, and helps coaches focus on what matters.

Stands for “augmented” - the technology that amplifies coaching, simplifies complexity, and helps coaches focus on what matters.

“Go” stands for the human potential and continuous progress
that drive athletes to move forward and improve.

“Go” stands for the human potential and continuous progress that drive athletes to move forward and improve.

augo was founded in early 2025 by Fabienne and Bruna, two athletes-turned-coaches who experienced firsthand the inefficiencies in the way coaches and athletes work together. Frustrated by the limitations of existing tools, they set out to build a better solution—one designed from the ground up with the needs of endurance coaches in mind.


Through countless conversations with fellow coaches, they realized their challenges were widely shared. augo is the result of these insights: an All-in-One Coaching Platform that helps endurance coaches work more efficiently, so they can spend less time on manual tasks and more time on what truly matters—the art of coaching.

Frequently Asked Questions (FAQ's)

Who is augo made for?

augo is made for endurance coaches and athlete's alike. You don't need to have a coach to be able to use augo.

When can start using augo?

We will launch in November 2025. If you want to use augo beforehand, you can become part of our selected product tester group. Just sign up by clicking on the button to the right.

Will augo replace coaches with AI?

No! Our goal is to elevate human coaching by providing coaches with an intelligent tool that gives them space to focus on coaching their athletes.

How much will augo cost?

There will be different pricing tiers available, depending on your needs. More on this to come.

What sets augo appart from other coaching platforms?

augo is built together with coaches who've lived the frustration of current platforms - we solve the real problems like scattered communication, meaningless & overloaded graphs, and the inability to scale beyond 20 athletes. While competitors focus on features, we focus on coaching workflows that actually work.

How can I transfer my data to augo?

We know that having years of your data stored in one platform can make a data transfer seem hard, but we will make it easy for you. You own your data and can export it from your existing tool into augo. Reach out if you need our team's help!

Who is augo made for?

augo is made for endurance coaches and athlete's alike. You don't need to have a coach to be able to use augo.

When can start using augo?

We will launch in November 2025. If you want to use augo beforehand, you can become part of our selected product tester group. Just sign up by clicking on the button to the right.

Will augo replace coaches with AI?

No! Our goal is to elevate human coaching by providing coaches with an intelligent tool that gives them space to focus on coaching their athletes.

How much will augo cost?

There will be different pricing tiers available, depending on your needs. More on this to come.

What sets augo appart from other coaching platforms?

augo is built together with coaches who've lived the frustration of current platforms - we solve the real problems like scattered communication, meaningless & overloaded graphs, and the inability to scale beyond 20 athletes. While competitors focus on features, we focus on coaching workflows that actually work.

How can I transfer my data to augo?

We know that having years of your data stored in one platform can make a data transfer seem hard, but we will make it easy for you. You own your data and can export it from your existing tool into augo. Reach out if you need our team's help!

Who is augo made for?

augo is made for endurance coaches and athlete's alike. You don't need to have a coach to be able to use augo.

When can start using augo?

We will launch in November 2025. If you want to use augo beforehand, you can become part of our selected product tester group. Just sign up by clicking on the button to the right.

Will augo replace coaches with AI?

No! Our goal is to elevate human coaching by providing coaches with an intelligent tool that gives them space to focus on coaching their athletes.

How much will augo cost?

There will be different pricing tiers available, depending on your needs. More on this to come.

What sets augo appart from other coaching platforms?

augo is built together with coaches who've lived the frustration of current platforms - we solve the real problems like scattered communication, meaningless & overloaded graphs, and the inability to scale beyond 20 athletes. While competitors focus on features, we focus on coaching workflows that actually work.

How can I transfer my data to augo?

We know that having years of your data stored in one platform can make a data transfer seem hard, but we will make it easy for you. You own your data and can export it from your existing tool into augo. Reach out if you need our team's help!