Switching from TrainingPeaks or Final Surge? We'll migrate your library.
PRICING

Know what matters. Coach better.

augo organizes your conversations with your athletes, your athletes's workout data, and qualitative session feedback into clear, actionable insights — so you always know who needs attention, what to do, and why.

Pro

The complete platform for high quality coaching.

$12/month per athlete
Coaching
  • Athlete chat, subjective feedback, coach private notes, training plan creation and workout analysis
AI
  • In-app assistant powered by Claude Sonnet
  • Claude and ChatGPT connectors
Data
  • Two-way sync with Garmin, Coros, Wahoo and Suunto; activity import from Polar, Apple Watch, Zwift, Strava, Rouvy and Hammerhead
Migration support
  • Full platform migration support
  • 45-minute onboarding call
Grow your business
  • Athlete matching
  • Coach community
Enterprise

Built for coaching businesses and multi-coach teams.

Tailored planCustom
  • Everything in Pro, plus:
  • +Multi-coach
  • +White label
  • +Platform personalization
Add-ons
Elite

Dedicated support as your coaching business grows.

Includes a dedicated account executive, AI consulting and training, and your choice of AI model: Claude Sonnet, Claude Opus, Gemini or ChatGPT.

+$130/month
Earnings calculator

Wondering if augo is worth it? See it for yourself.

augo's promise is to give you time back so you can onboard at least 50% more athletes, while holding the same high standard of coaching you're known for.

Your monthly net income
Without augo$2,25015 athletes, after $0 for your current tool (update above to see your correct net income)With augo$3,036(+$786)22 athletes, after $264 for augo

Assumes you fill the extra places at your current price. augo Pro costs $12 per athlete per month, on every athlete.

Simple pricing. Built to scale your quality coaching.

///////Start with a 14-day free trial. No credit card required.
///////No hidden fees. Cancel anytime.
///////Your data is always yours; leave anytime you want and take all your data with you.
///////Pay only for the athletes you actively coach.

Frequently asked questions

Yes - upgrade, downgrade, or cancel whenever you want.
Yes — every coach starts with a 14-day free trial. No credit card required.
No - augo is built for coaches. Athletes simply follow your guidance.
Pro includes everything you need to coach. Elite is an optional add-on for coaches who want dedicated support, and can be prepaid yearly for two months free. No hidden fees.
We currently support data from Garmin, Coros, Wahoo, Suunto, Polar, Apple Watch, Zwift, Strava, Rouvy and Hammerhead.
Currently augo has been built to address the needs of running, cycling and triathlon coaches. If you'd like to use augo for another sport or coaching area, let's talk!
Athletes are able to see their workout data, chat with you, share qualitative feedback, and see prescribed workouts.
You pay for each athlete you actively coach. Add or remove athletes at any time and your bill adjusts.